Tego Interactive » mobile content http://tegointeractive.com Sun, 29 Aug 2010 12:40:00 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Long Tail Content & Discoverability; The Business Imperative To Make Finding & Buying Content/Apps A No-Brainer http://tegointeractive.com/2009-10/314/long-tail-content-the-business-imperative-to-make-finding-buying-contentapps-a-no-brainer/ http://tegointeractive.com/2009-10/314/long-tail-content-the-business-imperative-to-make-finding-buying-contentapps-a-no-brainer/#comments Wed, 28 Oct 2009 17:44:25 +0000 Alfred DeRose http://tegointeractive.com/?p=314 Continuing the series of articles addressing the importance of discoverability and good user experience, Alfred discusses how and why these key concepts are critical to the success of any content channel, including the horde of up-and-coming app stores.

]]> Tego Interactive’s Alfred DeRose has contributed another guest post on MSearchGroove titled Long Tail Content & Discoverability; The Business Imperative To Make Finding & Buying Content/Apps A No-Brainer. Continuing the series of articles addressing the importance of discoverability and good user experience, Alfred discusses how and why these key concepts are critical to the success of any content channel, including the horde of up-and-coming app stores.

Alfred says “It’s just common sense, really. Smart retailers make shopping a no-brainer by placing hot-selling items where consumers can see them.”

Read the article and contribute your thoughts and comments by visiting MSearchGroove here:

Long Tail Content & Discoverability; The Business Imperative To Make Finding & Buying Content/Apps A No-Brainer

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